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Post by account_disabled on Nov 8, 2023 6:49:20 GMT
Unfortunately, many entrepreneurs make basic mistakes that negatively affect the entire process - and often even decide about its final defeat. As a consequence, the brand, instead of being spectacularly successful on the market, fails to stand out at all, and in the worst case, fails. The most common mistakes made in the branding process include: "excessive" creativity and too much experimentation. Which can lead to blurring the brand image - individual branding elements do not fit into the company's strategic assumptions, they photo editor differ significantly from each other, and thus the company is unable to build a strong, uniform identity, copying from other brands - branding is to distinguish the brand from the competition. Give it a unique character; by copying branding elements from other companies, we will get the opposite effect from the intended one, and we may even encounter a negative reception from target groups, omitting brand development prospects – not taking into account the strategic development plan in the branding process.
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